Know the Basics of Marketing Even When You’re Not a Marketer

Know the Basics of Marketing Even When You’re Not a Marketer

August 12, 2019

Continuous learning is one of the top habits for any entrepreneur. If you’re not consuming information content about how your industry is changing, you might get left behind. Adjacent areas of expertise, like technology, marketing, and sales, are just as important. Knowing how systems work together opens the door for faster growth and bigger wins. Stay current with these three growing areas of marketing analysis:  How are visitors interacting with your company website? Websites are a requirement for almost every business. Whether your company uses your website as a landing page for entirely offline products and services or your website is
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Ongoing Training Is A Must

Ongoing Training Is A Must

May 28, 2019

Ongoing Training Is A Must.     You can’t just provide first-day training to team members and leave it at that. To successfully deliver excellent customer service, you must be consistent and persistent and provide ongoing training. This doesn’t require huge time commitments. After all, education experts say short and frequent messages have more lasting results and are more effective that longer and less frequent training lessons.   Short inspirational messages, weekly tips, short educational videos and employee newsletters are all ways you can provide ongoing training in small doses.       For more information, please go to www.getoffthewheel.com  
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Spread Smiles

Spread Smiles

May 13, 2019

Spread Smiles.   Actions speak louder than words and so do smiles! When you smile at someone, it sends the message that you like them and you are happy to see them. It’s hard not to smile back when someone smiles at you. That’s because smiles are contagious.  When someone makes a gesture to you, especially a nice one, who can resist responding in kind? Have you ever been greeted at the door by a dog, almost excited out of their skin because they have missed you? It makes you feel pretty special, doesn’t it? Imagine if everyone you met throughout
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Improve Your Leadership with This Skills Assessment

Improve Your Leadership with This Skills Assessment

April 29, 2019

Improve Your Leadership with This Skills Assessment Good leaders reassess their skills regularly. Whether you’re a veteran or new to leadership, spend some time exploring these questions in detail:  Who and what do I influence? Your sphere of influence isn’t defined or limited by your job title. Who asks for your advice? How do your decisions affect other people and different departments? Do people follow your example without being asked? Can I improve my people skills? Leadership is based on personal relationships. How well do you get along with people at different levels? How well do you listen to others?
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Position Yourself as an Expert Source

Position Yourself as an Expert Source

February 5, 2019

We’ve got some tips on how to establish your position People respond to authority. You’ll be able to persuade them more easily if you can position yourself as an expert in your field or industry. Here are some tips for establishing your credentials:  Cite the experts yourself. Show people you’ve done your homework. Quote authoritative sources of information that they already trust, and you’ll build your reputation as a reliable resource. Highlight your qualifications. Don’t beat people over the head with your degrees and accomplishments, but do look for ways to remind them of your expertise and knowledge. “When I
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