Customer Retention is Easier than Getting New Business All your marketing is paying off. You have tons of new clients at your door. You want to make sure they remain your clients. Repeat patrons are how you build a successful business. Retaining happy clients is far less expensive than constantly earning new clients. You don’t want them going to the competition, you want them to be loyal to your business. So, how do you retain your valuable repeat business? Keep close tabs on the competition: Being a business owner is a tough job. It is easy to get absorbed in
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5 Pointers to Grow Your Practice by Networking Effectively
Networking Effectively To Grow Your Business You grow your client base in a lot of ways; networking is one of the most common and least expensive. But as with the elevator pitch, which we discussed in an earlier blog, there is the effective way and the way most people do it. Effective networking brings in new business for a number of reasons; one of them is because when you network effectively you stand out from the crowd, and that is always good in any crowded marketplace. The other is because you actually do it well, you are welcomed and seen as a valuable source
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Systems: The Key to Having a Successful and Profitable Business
Breaking It Down Most accountants and bookkeepers don’t have a systemized way of running their business. They wing it and do things off the cuff. They are constantly in reactive mode (putting out fires) instead of being proactive (growing their business). Being reactive is very costly due to repeated mistakes, lost sales and clients, and minimal profits. Systems are the key to getting more done. They are the solution to getting the results you want. It takes intensive work and focus to build effective systems in your business, but investments of time now can prevent massive and costly mistakes later.
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