One very important aspect to the success of any business is building strong customer service relationships. It does not matter how great a product is, if customer service is poor it can affect your business in a negative way. Building a strong relationship with your clients is more than just being courteous. You have to keep them coming back. Why is this so important?
Keep the Competition in Mind
Your clients will not hesitate to visit another establishment if they feel they were treated unfairly. A business has to work hard enough as it is to attract customers in the first place so why make them feel unimportant? You should be rolling out the red carpet so to speak in order to make consumers feel special. Even though you may have better prices than your competitor, if people are getting the royal treatment over there, you may have lost a valuable customer.
Be Professional and Engaging
Do not underestimate the power of a smile. A customer likes to feel appreciated so let them know by being attentive to their needs and answering any questions they may have. Be sure to thank clients for their business by sending them a thank you card or even an email. Responding to emails promptly is also an effective way to show patrons their service is appreciated.
Think About the Prolific Effect
When clients are satisfied they tell their friends and family about their experience. Once word starts spreading about your service more people will flock to your establishment. Word of mouth advertising is one of the best ways to obtain new business. Not only will the original client come back but they will bring new people along with them.
Customer retention is one of the greatest investments you could ever make with your business. Treat them with respect and take time out to make sure they are being dealt with in a manner that will keep them returning over and over again.
For more information contact us at www.getoffthewheel.com
Get off the Wheel Systems and Procedures for Greater Profits & Reduced Stress
By: Diane Gardner
This Book is for you IF…
You are an accountant, bookkeeper, or tax preparer with employees and one of the following describes you: